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1. The Big Idea

What’s the core idea behind The UnConventional Strategist, and what do most people get wrong about strategy today?”

2. The Pain Point

You argue that many smart, hardworking people still feel stuck—why does that happen?

3. The Differentiator

There are thousands of business books—what makes your approach different from traditional strategy thinking?

4. Insight → Action

You talk a lot about the gap between knowing and doing. Why is that gap so hard to close?

5. Competitive Edge

Your motto is ‘outsmart, not outspend.’ What does that actually look like in practice?

6. Blindspots

You emphasize blindspots—how can someone identify what they don’t see before it costs them?

7. Real-World Application

Can you share a real example where strategic thinking—done right or wrong—made a decisive difference?

8. Career Strategy

If someone feels like their career has stalled, what’s the first strategic shift they should make?

9. Pattern Recognition

You’ve said pattern recognition is a real competitive advantage—how does someone develop that skill?

10. The Takeaway

If readers only remember one thing from your book, what do you want it to be?

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